| Advertising and Sponsorship Opportunities with The Mom on the Go Network |
Thank you for your interest in advertising with Mom on the Go. We are pleased to bring our business community opportunities to provide
valuable and meaningful services and products to mothers in our community. Please feel free to contact us with any questions in regards
to advertising. We look forward to hearing from you.
valuable and meaningful services and products to mothers in our community. Please feel free to contact us with any questions in regards
to advertising. We look forward to hearing from you.
Website Advertising – All website advertising includes hyper links, when purchasing logo placement, advertisers are
responsible for providing their logos in a JPEG or GIF format. Logos will be sized to fit depending on type of advertising purchased.
Home page logo placement – Purchase logo placement featuring your company logo. Home page advertising is placed under the
navigation bar or at the bottom of our home page content. $150/mo. $425/3mo. $810/6mo.
Resource pages
Main resource page
Mom on the Go Radio! - Webcast sponsorship - limited to two sponsors per show
Sponsor a show or a series of shows. In addition to moms who listen to Mom on the Go Radio on their computers, we distribute
approximately 100-200 copies of the show on CD every month.
Newsletter Advertising - Mom on the Go publishes a quarterly online newsletter. Each issue is archived for three months.
Goodie Bags
Mom on the Go goodie bags are distributed to each mother attending Mom on the Go Network programming. We also distribute gift
bags at community events, grand openings, our public speaking engagements and classes. We offer our business community an
opportunity to add marketing material to our gift bags for distribution at the rate of $1.60 per piece. A lower price may be negotiated
for product contributions to the goodie bags.
We host up to ten events per year in which we seek sponsorship partners.
Our 2007 events include;
Contracted Mailings
The Mom on the Go Network has a strict Privacy Policy in regards to the personal information, including the email addresses, of its
subscribers. However, we do offer businesses in our community the opportunity to reach our subscribers through a contracted email
campaign. Contact Taiha Wagner for current pricing as the size of our mailing list increases daily.
Company Sponsorship
Evaluated on an individual basis.
To pursue marketing opportunities with The Mom on the Go Network, please contact Taiha Wagner at
612-309-0407 or TWagner@MomontheGo.net
Our Demographic
Mom on the Go reaches a very specific demographic. Our mothers range in ages 25-45, they have between one and three children
ages newborn to 17yrs. and are in the middle and upper income brackets. We guarantee that your marketing material gets directly
into the hands of your target audience as we hand it directly to them, face to face.
"Recent statistics show that mothers control 80% of all household spending - a proportion that represents $1.7 trillion in potential
sales for marketers."
"Females outnumber males in the United States by more than 6 million, with a significant percentage having at least one child. There
are 141,606,000 women with children in the United States."
"There are 6.2 million women-owned businesses."
"Women owned businesses generate $1.15 trillion in sales."
- Trillion Dollar Moms
"In the United States, there are an estimated 21.2 million web-surfing mothers." - Gallup Poll
In a 2002 research study, it was found that 88% of moms said they rely on the web for parental guidance, advice, and ideas for
raising their children. 86% said they made an online purchase, while 85% said they clicked on an online ad, and 95% said they are
online at least once a day.
-Prisma 2002
Advertising Policies
Mom on the Go reserves the right to refuse advertising to businesses with whom we feel do not have a vision for healthy families at
heart. We also reserve the right to refuse advertising to businesses who are in direct competition with us, who do not make payment
in advance and who we feel do not add value to our customer's lifestyles.
All payments are due prior to placement of any advertising. Advertising is purchased for a specific time period, ad placement will not
be submitted for publication until all fees are paid and graphics, if applicable, are submitted.
Advertising rates are reviewed every three months and may change without notice.
responsible for providing their logos in a JPEG or GIF format. Logos will be sized to fit depending on type of advertising purchased.
Home page logo placement – Purchase logo placement featuring your company logo. Home page advertising is placed under the
navigation bar or at the bottom of our home page content. $150/mo. $425/3mo. $810/6mo.
Resource pages
Main resource page
- Purchase a resource box featuring your company logo and 50 words or less - $250/yr
Purchase a text link including company name, contact information and website - $200/yr
Mom on the Go Radio! - Webcast sponsorship - limited to two sponsors per show
Sponsor a show or a series of shows. In addition to moms who listen to Mom on the Go Radio on their computers, we distribute
approximately 100-200 copies of the show on CD every month.
- Mom on the Go Radio – Currently two shows a month
- $150/mo. (two shows)
$450/3 mo. (six shows)
$1800/6mo. (twelve shows)
Newsletter Advertising - Mom on the Go publishes a quarterly online newsletter. Each issue is archived for three months.
- Sponsor an entire newsletter - $100/per issue.
Purchase logo placement featuring your company logo - $30/per issue
Purchase a text link - $20/per issue
Goodie Bags
Mom on the Go goodie bags are distributed to each mother attending Mom on the Go Network programming. We also distribute gift
bags at community events, grand openings, our public speaking engagements and classes. We offer our business community an
opportunity to add marketing material to our gift bags for distribution at the rate of $1.60 per piece. A lower price may be negotiated
for product contributions to the goodie bags.
We host up to ten events per year in which we seek sponsorship partners.
Our 2007 events include;
- Three small business events
- Two grand openings for local fitness programming
- Collaborative events with other mom-based businesses
Contracted Mailings
The Mom on the Go Network has a strict Privacy Policy in regards to the personal information, including the email addresses, of its
subscribers. However, we do offer businesses in our community the opportunity to reach our subscribers through a contracted email
campaign. Contact Taiha Wagner for current pricing as the size of our mailing list increases daily.
Company Sponsorship
Evaluated on an individual basis.
To pursue marketing opportunities with The Mom on the Go Network, please contact Taiha Wagner at
612-309-0407 or TWagner@MomontheGo.net
Our Demographic
Mom on the Go reaches a very specific demographic. Our mothers range in ages 25-45, they have between one and three children
ages newborn to 17yrs. and are in the middle and upper income brackets. We guarantee that your marketing material gets directly
into the hands of your target audience as we hand it directly to them, face to face.
"Recent statistics show that mothers control 80% of all household spending - a proportion that represents $1.7 trillion in potential
sales for marketers."
"Females outnumber males in the United States by more than 6 million, with a significant percentage having at least one child. There
are 141,606,000 women with children in the United States."
"There are 6.2 million women-owned businesses."
"Women owned businesses generate $1.15 trillion in sales."
- Trillion Dollar Moms
"In the United States, there are an estimated 21.2 million web-surfing mothers." - Gallup Poll
In a 2002 research study, it was found that 88% of moms said they rely on the web for parental guidance, advice, and ideas for
raising their children. 86% said they made an online purchase, while 85% said they clicked on an online ad, and 95% said they are
online at least once a day.
-Prisma 2002
Advertising Policies
Mom on the Go reserves the right to refuse advertising to businesses with whom we feel do not have a vision for healthy families at
heart. We also reserve the right to refuse advertising to businesses who are in direct competition with us, who do not make payment
in advance and who we feel do not add value to our customer's lifestyles.
All payments are due prior to placement of any advertising. Advertising is purchased for a specific time period, ad placement will not
be submitted for publication until all fees are paid and graphics, if applicable, are submitted.
Advertising rates are reviewed every three months and may change without notice.
| About Mom on the Go ~ Contact ~ Media ~ Advertising ~ Privacy Policy ~ Copyright © 2008 Mom on the Go All Rights Reserved Reproductions of any portion of this website only at the express permission of Mom on the Go. Mom on the Go Eden Prairie, MN 612-309-0407 Last Updated January 2008 |